
As a frequent collaborator with Artemis Ward, I have had the opportunity to create motion social content for Meta's varied product line, including Meta Quest and Ray-Ban Meta.
In 2023, the agency asked me to attend NBA All-Star Weekend in Salt Lake City, Utah. Their team had developed an experiential activation with Damian Lillard and social influencers competing in a bracket-style tournament of Beat Saber, Meta Quest's popular VR rhythm game. My charge was to capture video content and edit on-site, consistently delivering polished social that would keep viewers and attendees apprised of the tournament's status. Under the oversight of creative director Danielle McKenrick and using cinema-style footage from CoenFilm, I created both video-driven as well as animation-centered content.